Legal · Diamond Tip Tattoo
Privacy Policy
1. Who we are
This Privacy Policy applies to the website www.diamondtiptattoo.com.au, related booking tools, Facebook/Instagram/Messenger communications, email, phone, in-studio forms, and any app or page operated by Diamond Tip Tattoo in Dapto, New South Wales, Australia.
We are a private, appointment-focused tattoo and body-piercing studio. For privacy requests, email hello@diamondtiptattoo.com with the subject line “Privacy request”.
Where the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth) apply to us, we aim to handle personal information in a way that is consistent with those principles. Small-business exemptions may apply in some cases; we still aim to meet the standards below as good practice and for platform compliance (including Meta).
2. What we collect
Depending on how you interact with us, we may collect:
| Category | Examples | Typical source |
|---|---|---|
| Identity & contact | Name, email, phone, preferred artist | Booking form, Messenger, phone, in studio |
| Booking details | Date/time preferences, style, idea notes, placement | Website form, consultation |
| Reference media | Inspiration images, try-on previews, body placement photos you upload | Website uploads, email, Messenger |
| Transaction | Deposit/session amounts, shop pickup orders, payment status (not full card data if processed by a third-party gateway) | Studio, shop checkout |
| Communications | Messages, emails, call notes | Messenger, email, phone |
| Technical | IP address, device/browser type, pages viewed, approximate location from IP | Website logs, analytics |
| Marketing consent | Media release choices, photo/video permissions | Media release form, in-studio consent |
| Health-related (limited) | Allergies, conditions you choose to disclose that affect tattooing/piercing safety | Consultation / consent forms |
Relative volume of data we typically handle
3. Why we use your information
We use personal information to:
- Respond to consultation and booking requests
- Design, schedule and deliver tattoo or piercing services
- Send appointment reminders, deposits and aftercare information
- Process studio shop / pickup orders
- Improve the website and customer experience
- Comply with law (e.g. age checks, health & safety records where required)
- Defend legal claims and maintain studio records
- With your consent — market the studio using photos/videos of your tattoo or session
- Operate Facebook/Instagram Page messaging and related business tools
We rely on one or more of: your consent; steps needed to provide a service you requested; our legitimate interests in running a studio (balanced against your rights); and legal obligations.
4. Meta, Facebook, Instagram & Messenger
We use Meta platforms (Facebook, Instagram, Messenger) to talk with clients and, where configured, to receive website form notifications and ads insights.
How data can flow
What we may process via Meta
- Messages you send to our Facebook Page / Instagram account
- Your public profile name and Page-scoped ID when you message us
- Form summaries our systems deliver into Messenger for studio staff
- If Meta Pixel / Conversions tools are enabled: events such as page views, booking leads, or purchases (configured by us)
What we do not do
- We do not sell your Messenger content to data brokers
- We do not use Messenger content to train unrelated public AI products for sale
- We only message you on Messenger in line with Meta’s rules (e.g. after you message us, or within allowed windows/tags)
Official Meta links
- Meta Privacy Policy
- Meta Cookies Policy
- Meta Terms of Service
- Messenger Platform Policy
- Meta Business Help Centre
- Your Facebook app settings (review apps connected to your account)
Our Facebook Page: facebook.com/diamondtiptattoo · Messenger: m.me/diamondtiptattoo · Instagram: @diamondtiptattoodapto
5. Cookies, analytics & advertising
Our site may use:
- Essential cookies / storage — cart, session, security, basic site function
- Analytics — e.g. Google Analytics 4 and/or Vercel Web Analytics to understand traffic (pages, devices, rough location)
- Advertising / pixels — e.g. Meta Pixel if enabled, to measure ads and create audiences
You can control cookies via your browser settings and, where offered, platform ad preferences (e.g. Facebook Ad Preferences).
Google resources: Google Privacy Policy · GA opt-out browser add-on
7. Storage, security & overseas disclosure
Data may be stored on secure cloud systems. Some providers host data in Australia and/or overseas (for example the United States). Where personal information is disclosed overseas, we take reasonable steps appropriate to the circumstances.
We use reasonable technical and organisational measures (access controls, HTTPS, limited staff access). No method of transmission or storage is 100% secure.
8. How long we keep data
| Record type | Typical retention |
|---|---|
| Enquiry / lead that does not book | Up to 24 months, then delete or anonymise unless you stay in contact |
| Client booking & design files | While you are an active client, then up to 7 years for business/legal records where appropriate |
| Payment / tax records | As required by Australian tax law (often 5+ years) |
| Marketing photos with release | Until you withdraw consent (we will stop new use; past posts may remain where already published — see Media Release) |
| Website logs / analytics | Per tool defaults (often 2–26 months) unless configured shorter |
9. Your rights (Australia)
Subject to applicable law, you may request to:
- Access the personal information we hold about you
- Correct inaccurate information
- Withdraw consent (e.g. marketing or media use) where processing is consent-based
- Ask us to delete information we no longer need (we may retain some records where legally required)
- Complain about our handling of your information
Contact: hello@diamondtiptattoo.com. We aim to respond within a reasonable time (generally within 30 days).
You may also contact the Office of the Australian Information Commissioner (OAIC): oaic.gov.au · 1300 363 992
10. Children & age restrictions
Tattoo services at our studio are for people 18 years or older with valid photo ID. We do not knowingly collect personal information from children for tattoo bookings.
Piercing age rules and ID requirements are explained at booking and must be followed. Parents/guardians should contact us before submitting a minor’s details.
11. Health & sensitive information
Tattooing and piercing can involve limited health-related information you choose to give us (e.g. allergies, skin conditions, medications, pregnancy). We use this only for safety and service quality.
Please do not send highly sensitive medical records through public Messenger threads if avoidable — ask us for a safer method if needed.
12. Photos, video & marketing use
We may photograph or film healed work or sessions only with your permission (written media release or clear documented consent).
Use the dedicated form: Social Media & Marketing Release.
You can refuse marketing use and still receive tattoo services. Refusing does not affect consumer guarantees under the ACL for the service itself.
13. Australian Consumer Law (ACCC) & tattoo services
Under the Australian Consumer Law (ACL), services generally come with consumer guarantees, including that services will be provided with due care and skill, be fit for the purpose made known, and be supplied within a reasonable time when no time is set.
How this interacts with deposits, cancellations and touch-ups is explained in our:
Nothing in our policies is intended to exclude, restrict or modify rights that cannot be excluded under the ACL. Where a failure is major, remedies under the ACL may include refund, further service, or other remedies as applicable.
Helpful official resources:
- ACCC — Consumer rights & guarantees
- ACCC — Unfair contract terms
- ACCC — Advertising & promotions
- NSW Fair Trading
Tattoo-specific notes (general information, not legal advice): tattoos are permanent body modification; outcomes depend on skin, aftercare, lifestyle and healing. We discuss risks and aftercare before work. Custom design work and time-based sessions are services — clear quotes and deposit terms will be confirmed before you pay a deposit.
14. Contact & complaints
Privacy / data requests
Email: hello@diamondtiptattoo.com
Phone: (02) 4261 4311
Post: Shop 5/37–39 Baan Baan St, Dapto NSW 2530, Australia
If you are not satisfied with our response, you may contact the OAIC or, for consumer guarantee disputes, NSW Fair Trading / ACCC as appropriate.
15. Changes to this policy
We may update this Privacy Policy from time to time. The “Last updated” date at the top will change. Continued use of our website or services after updates means you should review the new version. Material changes may also be notified via the website or email where appropriate.
This page is a studio policy template for transparency and platform compliance. It is not formal legal advice. For advice about your situation, consult a qualified Australian lawyer. Official regulators: OAIC · ACCC · NSW Fair Trading.